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financial literacy for credit unions

Build Positive Brand Awareness with The Next Gen

Our financial literacy platform engages kids and teens with fun, dynamic, and practical financial education that builds trust and familiarity with your credit union. Every parent knows how quickly kids grow up, and today’s 14-year-olds will soon be tomorrow’s active banking members. Make sure your institution is their first choice.

How can credit unions attract younger members? The key is trailblazing into a new demographic—Gen Alpha. As the oldest members of Gen Alpha turn 14, they’re on track to become the wealthiest, most educated, and technologically savvy generation yet. Studies even show that brand recognition can begin as early as age 3. This makes early engagement critical.
 
With KidVestors, you can capture market share with both Gen Z and Gen Alpha where it counts. Over 60% of our students are between the ages of 12 and 18, the ideal age to introduce your institution as the go-to choice for their financial journey. Whether they’re preparing to cash their first paycheck or exploring financial independence as graduating seniors, KidVestors helps position your institution at the forefront of their minds.

A white-labeled product that’s perfectly tailored to your brand and built to wow your audience.

financial education for students
financial education for students

A fully customized, co-branded experience that screams your brand identity

Financial education videos so engaging they might just go viral (okay, maybe not that viral)
 
Financial literacy lessons that even your grandma would call easy
 
Gamification to keep your customers hooked and coming back for more
 
Milestone-based progress that turns casual users into loyal fans
 
Analytics so sleek and simple, you’ll actually want to check them

Empower Your Community By Collaborating With KidVestors

Financial literacy for kids and teens

73%

Of KidVestor students identify as Black, Hispanic/Latino, Asian, or Indian

Carrying out our mission of Financial Inclusion for All, we create culturally relevant content that resonates with diverse audiences.

60%

Of students are between 12-18 yo.

While we serve all students, we place special emphasis on preparing older students, closer to graduation, with practical tools and financial skills to ensure they are ready for the real world.

55%

Financial literacy improvement rates

Thanks to our unique approach to teaching finance in a fun, relatable, and easy-to-understand way, our students are achieving an impressive 55% improvement from pre- to post-assessment.

Ready to impact the next gen?

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